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How to evaluate this craze when domestic remakes become ＂hardest hit areas＂？


Special feature of 1905 film network The Hong Kong film being shown is adapted from the classic American film in 1998, which "copied" the wonderful content of the original for more than an hour, and thus won a high score of 7.4 and a box office of more than 100 million yuan.



It is worth mentioning that "Negotiator" is not a special case, and the film that leads the annual box office list in 2024 is also a remake. In recent years, China Cinema can be described as a "window to the world", and many stories from various countries have been adapted in this land of China. Taking 2023 as an example, the number of domestic remakes, the diversity of sources and the box office all reached the highest level in history.



So, how should we examine and evaluate this remake craze? In this program, the screenwriter is invited to discuss with us.



"fried cold rice", the audience also loves it?


According to the incomplete statistics of domestic remakes in recent six years, the most popular remake origin is Japan and South Korea, and the most popular remake theme is suspense and love. So, why are people so keen on remake this matter?



As the pace of film creation is getting faster and faster, successful remake examples prove that the successful remake of films is relatively fast. And the remake films have a solid mass base and great box office potential. They are like rearview mirrors that can find out the road conditions for the remake films. Therefore, film creators are more and more keen on remake works.


Song Fangjin said: "It is a particularly regrettable phenomenon that the film market relies on remake. Too many remakes can easily make the creators lose their originality. This is like farming. Simply using chemical fertilizers to ripen crops will lead to land hardening. "


Remake, become the hardest hit area of domestic movies?


With the increasing proportion of domestic film remakes, many viewers questioned the presentation effect of the remake works. Some viewers commented: "The angry point is that they have time to spend money on marketing, but they don’t have time to write the script." "I don’t watch any remake movies. Even if the content is the same, the names are the same, and the source is not indicated. It is no different from plagiarism." Domestic films have become the hardest hit areas for remakes.



Remaking is not the original sin. Song Fangjin thinks that a good film market should have about 10% of remakes, and the remaining 90% are adaptations of dramas, novels, cartoons and news events (accounting for 60%) and original films (accounting for 30%). "The step-by-step remake and the remake that lost their cultural attributes are important reasons for the audience’s anger. "Song Fangjin concluded.



On the one hand, at present, the remake works in the domestic market are more like a step-by-step "pose", and the shots, lines and composition are almost the same as the original film. For example, some shots in Negotiator are exactly the same as those in Ace to Ace.



On the other hand, the cultural attributes, character relationships and regional characteristics presented in the original foreign films have not been adapted locally in the process of remake. For example, YOLO, a popular film in the Spring Festival, has not adapted the inherent cultural attributes in the original works reasonably; The film copied the living conditions of Korean graduates, which made it difficult to empathize with young people in China. Among them, Song Fangjin specifically mentioned the remake of the film "Loyal Dog Eight Men": "According to my judgment, the copyright owner of the film" Loyal Dog Eight Men "has strict requirements for the remake of the content that shows cultural characteristics in the film, and it is difficult for the creators to create locally. The stories of people and dogs can be seen everywhere in China. What we need is Chinese stories.



Chen Sicheng VSbagshellfishyouWhich remake director is better?


When it comes to remake movies, I have to mention two directors, Bao Beier. In recent years, director Chen Sicheng has won the audience’s favor with his remake, while Bao Beier’s five remakes are all dull. Some media even said that "domestic movies have been remake, why can’t they become Chen Sicheng?"



In this regard, Song Fangjin replied: "The remake must grasp two points, first of all, the means of adaptation, and second, the sense of originality. Taking this as a standard, the remake works led by Bao Beier are relatively unsuccessful. His works are not created, but depicted as they are, consuming the value of the original film. "



In contrast, Chen Sicheng prefers to grasp the essence of the original film and connect with social hotspots on this basis, injecting issues and emotions, and creating a brand-new work. For example, the film retains the core character relationship, distinctive character and refreshing feeling of revenge in the original version. Under this framework, the location of the story is adapted to Thailand, which is not only inclusive, but also reveals the different texture of culture.



The remake is like a cultivation. The director planted the seeds of the original film underground and watered them with original nutrients. Only in this way can the work be full of crops and food.


Tank 300 car purchase guide has a unique appearance and strong power

High-configuration route is a characteristic that domestic cars have always adhered to, and at the same time, the price is more grounded. Under the double blessing of these two advantages, domestic cars are increasingly sought after by consumers. What I bring to you today is that it has many highlights. Let’s take a look at it next.

Let’s take a look at the appearance of the tank 300 first. The front of the tank 300 looks simple and generous, and it is very sporty. The headlights are very in line with the aesthetics of consumers, and many interesting details can be seen from them. The car is equipped with LED daytime running lights, front fog lights, automatic opening and closing, adaptive far and near light, delayed closing and so on. Come to the side of the car, the car body size is 4760MM*1930MM*1903MM, the car uses simple lines, the car side gives people a very simple feeling, with large-sized thick-walled tires, the shape is quite young and fashionable. In the design of the rear end, the overall shape of the rear end of the tank 300 echoes the front face, and the taillights show a hard-core design style. Together with the unique exhaust pipe, the whole looks very avant-garde.

Sitting in the car, the interior looks very round and lovely, with rich functions. The shape of the steering wheel of this car is eye-catching, and it is equipped with the functions of manual steering wheel up and down+front and rear adjustment, steering wheel heating and so on, which is full of design sense. From the central control point of view, the car is equipped with a touch-sensitive LCD central control screen, which makes the interior style impressive and looks quite fashionable and concise. The interior feels good. Let’s take a look at the dashboard and seats. The dashboard of the car presents an avant-garde design style and looks very calm. The car uses leather seats, equipped with functions such as electric adjustment of auxiliary seats, electric adjustment of seats, and seat proportion tilting, which improves the riding experience of drivers and passengers.

The car is equipped with car networking, driving mode selection, remote control key, Bluetooth key, rear wiper, interior atmosphere light and other configurations, and the configuration has reached the mainstream level of the same level.

What’s your main impression of this car after reading the whole article? Such a car with the right price is enough to meet the daily practical needs, and it doesn’t take much thought to maintain it at ordinary times, and the cost performance is good.

Russian President Vladimir Putin approved a national paid vacation to prevent and control the epidemic.

　　Xinhua News Agency, Moscow, October 20th (Reporter Hua Di) Facing a new wave of COVID-19 epidemic, Russian President Vladimir Putin announced on October 20th that he would approve October 30th to November 7th as a paid holiday for the whole country, and individual areas with severe epidemic could start the paid holiday mode ahead of schedule.

　　On October 20, in Moscow, the Russian capital, pedestrians wore masks to travel. Xinhua News Agency (photo by Eugene Sinitsyn)

　　On October 20, in Moscow, the Russian capital, pedestrians wore masks to travel. Xinhua News Agency (photo by Eugene Sinitsyn)

　　On October 20, in Moscow, the Russian capital, pedestrians wore masks to travel. Xinhua News Agency (photo by Eugene Sinitsyn)

　　On October 20, in Moscow, the Russian capital, pedestrians wore masks to travel. Xinhua News Agency (photo by Eugene Sinitsyn)

　　On October 20, in Moscow, the Russian capital, pedestrians wore masks to travel. Xinhua News Agency (photo by Eugene Sinitsyn)

　　Recently, the epidemic situation in Russia has deteriorated sharply. According to the epidemic data released by the Russian Epidemic Prevention Command on the 20th, there were 34,073 confirmed cases and 1,028 deaths in COVID-19 compared with the previous day, both of which were new highs since the epidemic. As of that day, COVID-19 has been diagnosed with 8,094,825 cases and 226,353 deaths.

　　On October 20, in Moscow, the Russian capital, pedestrians wore masks to travel. Xinhua News Agency (photo by Eugene Sinitsyn)

　　On October 20, in Moscow, the Russian capital, pedestrians wore masks to travel. Xinhua News Agency (photo by Eugene Sinitsyn)

　　On October 20, in Moscow, the Russian capital, pedestrians wore masks to travel. Xinhua News Agency (photo by Eugene Sinitsyn)

　　Sobyanin, mayor of the Russian capital Moscow, said on the 19th that Moscow will implement new control measures due to the worsening epidemic situation. From October 25, 2021 to February 25, 2022, the elderly over 60 years old and patients with chronic diseases in Moscow must be isolated at home, but people who have been infected with Covid-19 or vaccinated with COVID-19 vaccine in the past six months are not subject to this restriction. According to him, the home isolation place can be your permanent residence or suburban residence, and there is no restriction on walking or sports activities outdoors during the isolation period. In addition, 30% employees in Moscow have to telecommute.

Red Flag Sunflower Guoya Listed China’s first ultra-luxury executive car landed at Guangzhou Auto Show.

    At the press conference, Liu Yigong shared the positioning and future strategic planning of the Golden Sunflower brand, deeply interpreted the positioning and significance of the State Guest Team, expounded the significance of the listing of Hongqi Golden Sunflower Guoya for the brand and the industry, and delivered the non-legacy craft lacquer gift box together with the key of Hongqi Golden Sunflower Guoya to two car owners’ representatives.

    Liu Yigong said that the Red Flag Golden Sunflower brand adheres to the core values of "courtesy to the world", "harmony with Vientiane" and "creation extraordinary", and has become the first choice of pioneers in many times with its profound brand foundation and strong technical strength. The glorious listing of Red Flag Sunflower Guoya will inject new vitality into the ultra-luxury market in China. While creating excellent performance, luxurious configuration and scientific and technological experience, Guoya pays more attention to showing the core of brand spirit, which not only embodies the lofty pursuit of "Red Flag" for family feelings and national spirit, but also interprets China people’s unique views on "luxury". Red Flag Golden Sunflower Guoya, an ultra-luxury car engraved with the seal of China, will accompany the founders of the times to usher in more highlights, and will also witness the China automobile industry to a more brilliant future.

    It is worth mentioning that the successful listing of Guoya further consolidated the image of the Red Flag Golden Sunflower State Guest Team. National glory leads the way, and the road is bright, showing the solemnity of the image of a big country; The national ceremony is in the middle, and the ceremony is in harmony with the world, seeing the sublimity of the great country’s grand ceremony; Accompanied by national elegance, it is grand and elegant, painting the brilliance of the elegant charm of a big country; The country and the country carry each other, treat guests with courtesy, and enjoy the calmness of a big country. A great country, a country of etiquette, is the first to greet guests and greet all directions.

    At the press conference, Liu Changqing introduced the outstanding performance of Hongqi Sunflower Guoya in exterior design, interior layout, power combination and intelligent configuration, and announced the official guide price of Hongqi Sunflower Guoya.

    Hongqi Golden Sunflower brand also provides five exclusive rights for the first batch of booking users: enjoy the rights of worry-free cars, enjoy the exclusive rights of golden sunflower products, enjoy the rights created by top users, enjoy the rights of brand insurance, and enjoy the rights of top circle experience.

    In the future, Red Flag Sunflower will take Guoya’s listing as a brand-new starting point, stick to its original intention, create a classic, and continue to offer top-level experience that shows China style to users around the world, and show the world the unique charm and vigorous strength of China’s ultra-luxury brand. (Source: China FAW)

Palm oil prices in some areas on June 4th.

The price of palm oil in Tianjin Rowen was stable or slightly higher than yesterday. The price of palm oil at 24 degrees was 6,700 yuan, that at 28 degrees was 6,520 yuan, that at refined 18 degrees was 6,850 yuan, that at 18 degrees was 6,700 yuan, and that at 33 degrees was 6,620 yuan. The actual transaction was negotiable. Tianjin Zhongfang palm oil with 24 degrees is 6700 yuan, and palm oil with 18 degrees is 6850 yuan. The transaction is negotiable.

　　There are not many transactions of soybean palm oil in Zhangjiagang, and the price of soybean oil has increased. Among them, the price of first-class soybean oil in the East China Sea is 7550 yuan/ton, which is 50 yuan/ton higher than yesterday. Palm oil is stable, the price of 24 degrees is 6650 yuan/ton, the price of 18 degrees is 6750 yuan/ton, the price of 16 degrees is 6800 yuan/ton, and the price of decolorization is 150 yuan/ton. At present, the transaction price is negotiable.

　　The prices of palm oil of different grades in Jingjiang Rowen basically remained at yesterday’s level, including 18 degrees at 6850 yuan/ton, 28 degrees at 6550 yuan/ton, 16 degrees at 6750 yuan, and refined at 6900 yuan. The actual transaction is negotiable.

　　The spot market trend of palm oil in Yizheng area is stable. Due to the slow shipment and the inability to increase the price, the prices of palm oil in Yizheng Fangshun are basically unchanged compared with yesterday, including 6680 yuan/ton for 24 degrees, 6800 yuan for refining, 6550 yuan for 28 degrees, 6650 yuan for 33 degrees, 6800 yuan for 14 degrees, 6900 yuan for refining, 6720 yuan for 18 degrees and 6820 yuan for refining.

　　The price of 24-degree palm oil of Guangzhou traders is 6610-6620 yuan/ton, which is basically the same as yesterday’s price. The total inventory of palm oil in the port is as high as more than 170,000 tons, and the short-term market will still be subject to huge inventory. It is expected that the spot price will rise more difficultly.

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Interpretation of KIA EV5 Configuration Which one is the most cost-effective？

The times and technology are progressing, and high-tech configuration has become the standard of many cars, which brings consumers a better experience. The level of configuration determines the competitiveness of a car to a certain extent, as we said in this article. Let’s get to know each other.

First of all, from the appearance, the overall front of Kia EV5 looks very tough and looks more fashionable and dynamic. Coupled with the elegant headlights, it adds a bit of exquisiteness. The car is equipped with LED daytime running lights, automatic opening and closing, etc. Coming to the car side, the car body size is 4615MM*1875MM*1715MM. The car adopts fashionable lines, and the car side presents a fashionable and simple design style. With large-sized thick-walled tires, the overall visual effect is very sharp. In the rear design, KIA EV5′ s rear line is steady, and the taillights present a young design style, which looks very streamlined as a whole.

Sitting in the car, the interior looks very personal and the overall visual effect is very distinctive. The car looks very good outside the steering wheel. It is made of imitation leather, and its practicality and face value are not bad. From the central control point of view, the car is equipped with a domineering touch-control LCD central control screen, which makes the interior style impressive and looks exquisite. The dashboard and seats are equally eye-catching, and the dashboard design is remarkable and full of technology. The car adopts a leather/fabric mixed seat, and the seat wrapping is in place, further improving the comfort of the driver and passenger.

Kia EV5 is 160KW, with a total torque of 310N.m and a maximum speed of 185 km/h..

In terms of configuration, KIA EV5 is equipped with car networking, driving mode selection, remote control key, rear wiper, traction control (ASR/TCS, etc.) and other configurations.

To sum up: this class of cars is usually the first choice for most people. First of all, the price is not expensive, and secondly, all the configurations are quite complete, which is still very worth starting with.

Embrace the comfort you want again and test drive the 2024 Star Way Lingyun in depth.

In the same season, testing the old and new models of the same model gave me completely different feelings.

I still remember that it was last July, and the old Star Way Lingyun S held a track test drive in Weifang. Although the surface temperature was close to 40 degrees that day, we were very excited to participate in the test drive.

Because we don’t always have the opportunity to test drive sports SUV models on the track, and the driving experience of Lingyun S "track-class SUV" really makes us hooked up in the chase.

Although Lingyun S is really unique in the 150,000-class with its outstanding driving pleasure, Xingtu also hopes to cater to the personalized car purchase needs of high-budget consumers with excellent driving genes.

But the market has let Star Road down.

Although they talk about knowing cars and pursuing driving pleasure, most consumers still tend to be comfortable, comfortable and calm when buying a car.

Adhering to oneself is a principle, but catering to the market is a job.

So after a deep test drive of the new Lingyun, I came to the conclusion that in order to meet the market demand, the balance of the new Lingyun was obviously tilted to be comfortable, calm and delicate.

The exterior style of the new Lingyun hasn’t changed much. The transverse air intake grille, daytime running on both sides, headlight group running through the tail and car arrangement design on both sides make the whole car look more delicate, sporty and muscular, which also shows that the exterior style of Lingyun model is indeed full of vitality and recognition.

In terms of power, the new Lingyun is equipped with two power engines, 1.6T and 2.0T, matched with a 7-speed wet dual-clutch gearbox and an 8AT gearbox, which can generate powerful torques of 300 Nm and 4,000 Nm respectively, which is also the origin of its tail tags of 300T and 400T.

Because the main choice for consumers to buy a car is the 300T model, I also got the 300T model during this deep test drive.

In terms of interior materials, you don’t have to doubt the sincerity of Starway as a high-end luxury brand. All the seats in the cabin are covered with soft materials such as suede and leather. The seat not only has ventilation, heating and massage functions, but also the NAPPA leather used by it is really delicate in touch, and it adopts a rare three-layer sponge design in the industry, which is completely beyond the same level and comparable to luxury.

In terms of power, let’s talk about the dynamic experience of this 1.6T matching 7-speed wet dual clutch that I tested.

The driving mode has three options: economy, standard and sport, which can be easily switched by the knob in front of the central control.

In the economic mode, vehicles give me the feeling of being very lazy, pursuing fuel economy and obliterating all the desires and possibilities of intense driving. Although you stepped on the accelerator, the gearbox gave you a discount on your acceleration intention, so it brought you elegance and ease of driving calmly on the right side of the road.

But when you are in a hurry to pick up your children from school, I believe you will not hesitate to switch to sports mode. Believe me, although the interior is luxurious, Lingyun still has the gene of "track-class SUV" in his bones. Therefore, the slight fluctuation of the throttle will instantly reflect the dynamic change of the car body. At this time, the acceleration experience of the car body will make you feel like driving a crazy bull, and the direct impact of that speed will make you forget the improvement of fuel consumption in the tense traffic flow.

I have tried two extremes, and I like the standard mode best as a middle-aged uncle, and I have a continuous driving force in my ease.

In the standard mode, the response of the throttle and engine will be timely, but the posture of the car body will be more stable, and all drivers and passengers will feel relaxed whether turning or cruising. This is the most daily driving posture of a middle-aged uncle who cares about his family.

Therefore, the coolness of the sports mode is that one driver is cool, but the comfort of the standard mode is that everyone is comfortable.

And what shocked me the most was the dynamic performance of Lingyun when she was cruising at 120 kilometers per hour. At this time, the body chassis is very regular, and the ups and downs of the suspension are very comfortable, making the body posture extremely stable.

In addition, the NVH performance in the car is excellent, with only slight wind noise and road noise, and the dull sound transmitted to the car by the high engine speed. In addition, there is still room for acceleration in the power reserve, so I personally feel that it is the most correct way to open the new Lingyun when driving at high speed.

It was just the afternoon when I returned home. The sunset enveloped the expressway, and there was not much traffic. The passengers in the back row were taking a nap. I was enjoying the flowing water in the front row when I visited the new Lingyun Expressway. At this moment, I felt that this car was really worth it.

Friends who are planning to buy a new car or redeem it recently must go to the Xingtu dealership for a test drive to experience the new Lingyun. 2.0T power is definitely a big horse-drawn car, but 1.6T power can definitely meet most of your car needs.

Pursuing comfort and being just right is another sincere performance of the new Lingyun.


Fenglanda in Tianjin is on sale! The latest offer is 95,800, so don’t miss it.

On the [car home Tianjin Preferential Promotion Channel], a car that has attracted much attention is giving back to consumers with amazing discounts. At present, consumers in Tianjin can enjoy a cash discount of up to 30,000 yuan, making Fenglanda, which was originally close to the people, more affordable. The starting price has dropped to 95,800 yuan, which undoubtedly provides a rare opportunity for car buyers. If you want to seize this preferential opportunity, you may wish to click the "Check Car Price" button in the quotation form, so that professional car consultants can provide you with more targeted preferential information and make your dream of buying a car come true.

天津地区锋兰达特价出售！最新报价9.58万，不容错过

Feng Landa’s design combines dynamic and fashion, showing unique charm. In the front part, it adopts an integrated design, and the air intake grille adopts exquisite chrome-plated elements, which set off with LED headlights to create a sharp and powerful visual impact. The overall style is elegant without losing the sense of strength, and the lines are smooth, which shows the consistent sense of high quality and dynamic aesthetics of Toyota brand. The proportion of the car body is coordinated, and the details are exquisite, so that people can identify their unique identity at a glance.

天津地区锋兰达特价出售！最新报价9.58万，不容错过

Flananda shows its side charm with its unique body design and proportion. The body size is 4485mm*1825mm*1620mm, and the wheelbase is 2640mm, which realizes a compact and stable body layout. The lines on the side of the car are smooth, which shows the combination of strength and dynamics. The front wheel track of 1565mm and the rear wheel track of 1580mm ensure good driving stability. The exquisite tyre size 215/60 R17 with rim design not only enhances the visual effect, but also ensures the comfort and grip during driving. On the whole, the side design of Fenglanda reflects its balanced aesthetics and practicality.

天津地区锋兰达特价出售！最新报价9.58万，不容错过

The interior design of Fenglanda is characterized by its exquisiteness and practicality. The center console uses a 10.25-inch large screen, which is clear and easy to operate, and integrates multimedia functions to facilitate drivers to grasp vehicle information and entertainment needs at any time. The steering wheel is made of plastic. Although it is not high-grade leather, it feels stable and easy to hold. In the humanized design, the steering wheel supports manual adjustment up and down and back and forth to meet the needs of different drivers. The car is equipped with a Type-C interface, including one in the front row and two in the rear row, which is convenient for passengers to charge and connect electronic equipment. The seats are mainly made of fabric, and the seats are rich in functions. The main seat supports front and back, backrest and height (2-way) adjustment, and the auxiliary seats also support front and back and backrest adjustment, while the second row of seats are equipped with backrest adjustment function to provide passengers with a comfortable riding experience. The overall interior pays attention to practicality and comfort, taking into account the various needs of family travel.

天津地区锋兰达特价出售！最新报价9.58万，不容错过

The car is equipped with a 2.0L engine of Fenglanda, with a maximum power of 126 kW, which outputs surging power. The maximum torque of this L4 engine is 205 Nm, and with the efficient CVT continuously variable transmission (simulating 10th gear), it ensures the smooth and strong power performance of the vehicle during driving.

To sum up, car home car owners are full of praise for Fenglanda. He said that the exterior design of Fenglanda is not only atmospheric, but also full of domineering, and the spacious interior space is impressive, so even tall passengers can ride comfortably. What impressed him most was the fuel economy of Fenglanda, which undoubtedly brought great convenience to his daily travel. Generally speaking, Fenglanda has won the satisfaction and trust of car owners with its excellent performance in many aspects.

The new channel ecology has arrived as promised, and Geely Galaxy practices high value in an all-round way

No one will deny the significance that the 4S store model has brought to the development of the entire industrial chain during the more than 20 years it has been rooted in China. However, with the frequent acceleration of the iteration of the auto market, the evolutionary logic related to China’s auto market has begun to reshape and change.

To be exact, under the impetus of the new forces of automobile manufacturing, the global automobile market has ushered in a wave of transformation and reform of the dealer model, which has attracted much attention to the direct sales model. Of course, traditional OEMs have not "sat still". In addition to "joining if you can’t beat it", they have also carried out different degrees of transformation of the authorized distribution model. It is precisely at this time that Geely has shown a high-level gameplay for the industry with the rapid change of channel development and marketing model.

On June 5th, the opening ceremony of 100 stores was held at the Geely Galaxy Xi’an Experience Center. With the simultaneous opening of 225 Geely Galaxy exclusive stores across the country, Geely Galaxy opened a new retail model, showing its determination to go all out for new energy transformation, and with the "new channel ecology, new service standards, and new user experience" created, it came to users at the fastest "Galaxy speed" to continue to meet the high-end travel vehicle needs of Chinese families.

Build a new channel ecosystem, customer satisfaction is only standard

Whether channel change will become the criterion for the entire industry to enter a new stage is still unknown in the short term. But there is no doubt that this exclusive retail system of Geely Galaxy is an innovative move to accelerate the development of the industry.

Backed by Geely’s strong channel system, Geely Galaxy has given full play to the advantages of the compound franchise authorization system, established a new channel ecosystem of compound franchise authorization, and adopted the innovative practice of "digital exhibition hall + standardized experience". In addition to the first batch of 225 exclusive stores, which are mainly located in cities with a capacity of Top150 in China’s new energy market, it is expected that within this year, the channel scale of 650-700 exclusive stores nationwide can be realized, and the coverage is obvious.

However, the key to the heated discussion of this retail system is the agency distribution model promoted by Geely Galaxy, which accurately meets the high-quality and diverse needs of consumers. In fact, including the establishment of Geely Galaxy brand centers in the CBD of first-tier cities such as Hangzhou, Shenzhen, and Guangzhou, as well as the establishment of user centers (4S stores), experience centers (city exhibition halls), and display spaces (supermarket stores) with partners in key markets, are all designed to open up a broader new energy market and create a more transparent car buying environment and a more efficient and convenient car buying experience for users. Among them, the Geely Galaxy Brand Center is not only a display platform for users to fully understand Geely Galaxy, but also a demonstration center for Geely Galaxy user experience and service standards, a talent training center, and a multi-activity center for users, playing a role as a model and a benchmark.

Of course, the skyrocketing "Galaxy speed" cannot be attributed to speed alone. In addition to channel innovation, Geely Galaxy has reshaped a new set of service standards around users: specific measures such as regular training and assessment, service quality evaluation, and in-store counseling. In order to form a high standard of service quality from the source of talent, Geely Galaxy adopts 100% full-staff advanced training, formulates expert development plans such as product experts, test drive experts, and delivery experts, so that users can consistently receive professional service and feel at home throughout the life cycle of the car.

Considering the pain points such as high communication cost and information asymmetry in the traditional 4S store model, Geely Galaxy has specially created a "digital exhibition hall". Based on the empower of Xingrui Smart Computing Center, the "digital exhibition hall" can not only unify the online payment platform and provide a convenient customized experience, but also connect the full link of user car purchase by digital means to achieve double improvement of service efficiency and user experience. For Geely Galaxy, customer satisfaction is only standard.

Fully practicing high value, Geely Galaxy L7 opens the era of "true fragrance"

With the increasing trend of electrification, car companies have always talked about "high value", but in fact, there are few people who shout slogans. Geely took the lead in responding and launched a new mid-to-high-end new energy series Geely Galaxy, with the mission of "only high-value new energy vehicles", focusing on the mainstream new energy market of 200,000-300,000 yuan.

At present, as the first model of the series, Geely has been officially launched, and it has successfully landed in Geely Galaxy’s exclusive stores nationwide at a better price than expected, with new battery safety standards and a wealth of intelligent technology configurations.

Geely Galaxy L7 price is 13.87-17 3,700 yuan, in such a price system, its proposed new generation of super electric hybrid, a new generation of safety standards, a new generation of technology cockpit and a new generation of comfortable experience and other four standards, covering the user’s car multiple dimensions, has a comprehensive advantage, and safety is undoubtedly the core competitiveness.

Inheriting the inherent safety genes of Geely’s architecture and car building, Geely Galaxy L7 is based on the world-class e-CMA architecture and the Aegis battery safety system, and has built a new standard covering battery safety, vehicle safety, intelligent safety and health safety. It is definitely the highest level of safety that consumers can buy today. Taking the battery safety that is generally valued by new energy users as an example, on May 13, in the four safety tests conducted by the China Automotive Technology Research Center on Geely’s "Aegis Battery Safety System", the Aegis battery safety system carried out by Geely Galaxy L7 has far exceeded the national standard test standards, once again pulling the battery safety to a higher dimension.

At this point, new energy vehicles should not be "insulated" from intelligence. With the support of the Snapdragon 8155 chip, the super cloud computing power of the Xingrui Smart Computing Center 8.10 billion billion times per second, and the Geely Galaxy N OS cockpit operating system, Geely Galaxy L7 has become a super intelligent end point that integrates "high value, dual computing power, easy operation, full senses, and global FOTA", allowing users to enjoy the "real fragrance" feeling brought by the latest technology applications.

Facing the great changes unseen in a century, there has never been any comfortable and pure land, and channels, products, and system forces represent everything. Backed by Geely, Geely Galaxy has taken the lead in realizing the systematic layout from products to channels and staged "Galaxy Speed". It can be said that the opening of Geely Galaxy 100 stores means that Geely Galaxy will reshape the industry standard of the automotive market with new high-value products and services, which is a "dimensional reduction blow" to its peers.

Deep integration, two-way empowering – Meizhou Island deeply cultivates Mazu cultural resources to create high-quality merchandise products to help cultural tourism development

Mazu merchandise products appeared at the 17th China (Putian) Straits Art Fair.

The merchandise specially designed by Taiwan compatriots for the Mazu patrol safety event was very popular.

　　All media reporter, Chen Peida, correspondent, Xu Shuangping, text/picture

　　With the change of people’s travel habits and tourism concepts, merchandise products with local characteristics are very popular. Meizhou Island has launched unique cultural and creative products around Mazu Culture Super IP, created a new scene of cultural tourism consumption, enriched the new connotation of global tourism, and made merchandise a carrier of living inheritance of intangible cultural heritage, a breakthrough point for enhancing cross-strait exchanges, and an engine for empowering cultural tourism development.

　　Yi embroidery of Mazu patterns, dolls of Mazu images, T-shirts of Mazu elements… At the 17th China (Putian) Strait Art Fair held recently, the outstanding works of the 2023 "Mazu Cup" merchandise design competition and various Mazu merchandise products were showcased, attracting everyone’s attention and widely praised by all walks of life.

　　This is Meizhou Island Mazu merchandise products for 7 consecutive years at the Expo, has become a major attraction, a highlight of the Expo.

　　In recent years, Meizhou Island has actively excavated the connotation of Mazu culture, expanded the expression of merchandise products, accelerated the Mazu-themed merchandise products to meet the "tide", iterative upgrades, and break the "circle", so that Mazu merchandise products not only inherit Mazu culture, but also drive consumption enthusiasm, and better empower the high-quality development of the cultural tourism industry.

　　Join hands for integrated development

　　This year’s China (Putian) Straits Art Fair has a special Mazu Pavilion at the main venue of the Putian Arts and Crafts City Exhibition Center, which is the first time in the history of the fair.

　　Entering the Mazu Pavilion, large to Mazu statues, small to daily necessities such as change bags, keychains, mobile phone cases, and various pendants and ornaments, all kinds of Mazu merchandise products in the exhibition area are designed with novel and creative ideas. Fashion and classical collide here, creating brilliant sparks, showing the unique charm of Mazu culture.

　　Nearly 200 pieces of fine arts and crafts and merchandise products by more than a dozen arts and crafts masters are on display, showing the unique craftsmanship of Putian and showing the charm of Mazu culture. The exhibition hall is also carefully arranged with ceramics, jade, wood carving, gold and silver, nine treasure casting and carving, clothing, salt carving, seal carving, Chinese painting and other exhibition areas, which are cleverly integrated with Mazu culture and bring a visual feast to the audience.

　　In recent years, the Meizhou Island Management Committee has actively carried out merchandise product development in combination with Mazu culture, established Meizhou Island Tourism Service Company, focusing on themes such as "Come to Meizhou for vacation, bring home safely", "Mazu Holy Land, Beautiful Meizhou", and the World Mazu Culture Forum. Integrating elements such as Mazu culture, folk customs, and marine culture, it has designed and developed five categories: food taste, painting life, treasure beauty, petal incense, and sea charm. Since the launch of merchandise work in 2015, the cooperation model of "independent + cooperation", the research and development model of "internal + introduction", and the sales model of "online + offline" and "retail + group buying" have achieved certain results. In the past 10 years, the total number of designed products has reached more than 1,100.

　　The company adheres to the concept of "promoting products first and promoting brands", actively organizes and participates in various exhibitions, promotions, and merchandise competitions, vigorously promotes Mazu series merchandise products, and wins many awards. Among them, Mazu silk people and other 4 products won the title of "Fujian Good Li" 100 Best Works, and won the Best Creative Product Award of the 9th Western China Cultural Industry Expo; Mazu silk people also won the city’s "Top Ten Tourism Goods", and Mazu Bless Notebook and other 5 products won the city’s "Exquisite Tourism Goods".

　　Meizhou Island not only actively explores the connotation of Mazu culture internally, but also actively expands the expression of merchandise products externally. In the Mazu merchandise exhibition hall, a series of joint merchandise products such as Chuxiong Yi Embroidery, Dehua Ceramics, and Silver Jewelry are displayed. Among them, several Mazu merchandise products made by Yi embroidery skills attract special attention. Chuxiong Yi Autonomous Prefecture Yi Embroidery, as an invited work outside the province, "Meet Chuxiong – Traditional Pattern Series" "Green Feather Wizard – Green Peacock Pattern Series" "Fulai Yungo – Intangible Cultural Heritage Joint Series" theme Yi embroidery products made a wonderful appearance at the exhibition. Chuxiong Yi embroidery is a dazzling and wonderful flower in the colorful national cultural treasure house of Chuxiong Prefecture. It is famous at home and abroad for its exquisite composition, bold color scheme, flexible techniques, unique craftsmanship and different styles. It can be called "art at the fingertips". In November 2014, Yi clothing with Yi embroidery as the main expression method was included in the fourth batch of national intangible cultural heritage with the approval of the State Council.

　　Mountains and seas are in love, walking hand in hand. The two intangible cultural heritage projects are the essence of national culture accumulated by the Chinese nation over thousands of years. When "Chuxiong Yi Embroidery" met "Mazu Culture", the cooperation fields between the two places continued to expand and the cooperation projects continued to increase, forming a vivid situation of "mountains and seas join hands, the two places walk together, government and enterprise cooperation, and the future is promising".

　　Enhance cross-strait exchanges

　　Mazu culture, as a common folk belief of the people in Taiwan, integrates it into merchandise products, highlights its own cultural characteristics and shows its unique charm. With the release of the "Opinions of the Central Committee of the Communist Party of China and the State Council on Supporting Fujian to Explore a New Road for the Integrated Development of the Two Straits and Build a Demonstration Zone for the Integrated Development of the Two Straits", cross-strait merchandise industry exchanges will also see great development.

　　In the 2023 cross-strait compatriots escorting Meizhou Mazu Golden Body Tour Putian held not long ago, the cross-strait merchandise market was held simultaneously in Beigao Town Gold Jewelry Cultural Center, China Mazu Cultural Exchange Association, Municipal Sports Center and other places, and a series of Mazu-themed merchandise products were widely loved in the patrol activities.

　　Huang Shenghong, from Tainan, Taiwan, has been living on the mainland for more than 20 years. Five years ago, he started to design and develop Mazu merchandise products in Baishatun, Taiwan. He has frequent contact with the Mazu Ancestral Temple in Meizhou, learning from each other in the development, design and promotion of merchandise products. For this Mazu Golden Body Tour to Putian, Huang Shenghong specially designed a handbag of "Meizhou Mazu Tour". "The admiration and love for Mazu on both sides of the strait are the same. In the future, we will continue to design more merchandise products of Mazu culture to promote and promote Mazu culture," Huang Shenghong said.

　　Mazu culture is one of the important links connecting people on both sides of the strait. Through Mazu merchandise works, people on both sides of the strait can further deepen their understanding and understanding of Mazu culture, and promote cross-strait cultural exchanges and folk interactions. The development of Mazu merchandise works has also brought new opportunities for cross-strait exchanges. Tourism, handicrafts, food and other products derived from Mazu culture are favored by people on both sides of the strait. The development and sales of these merchandise products not only drive the development of the local economy, but also provide opportunities for cooperation between enterprises on both sides of the strait. Many Taiwanese enterprises have integrated Mazu cultural elements into product design, and Mazu merchandise works have become an important bridge connecting enterprises on both sides of the strait.

　　Living inheritance intangible cultural heritage

　　Mazu culture is a treasure of China’s excellent traditional culture. It has been passed down for thousands of years and has been new for a long time. It embodies the core ideas, humanistic spirit and fine virtues of Chinese traditional culture. How can this "world intangible cultural heritage" blow up the "national tide" and attract young people? Meizhou Island cooperates with universities and other universities to make Mazu culture "alive" and Mazu merchandise "tide".

　　In May this year, the 2023 "Mazu Cup" merchandise product design competition jointly organized by the Fujian Provincial Department of Industry and Information Technology, the Communication University of China, and the Putian Municipal People’s Government, and jointly organized by Putian University, the Putian Municipal Bureau of Industry and Information Technology, the Meizhou Island National Tourism Resort Management Committee, and the Advertising School of the Communication University of China was launched at Putian University. The competition, with the theme of "Fujian Mazu · Fuyou Four Seas", focused on crafts, incense culture, merchandise food packaging, Meizhou women’s clothing, luggage, gold, silver and copper jewelry, and digital products, to solicit outstanding merchandise designs that can be implemented and promoted globally. All kinds of Chinese and foreign enterprises, professional institutions, school teachers and students, designers, admirers of Mazu, and enterprises in the development and transformation of products in the middle and lower reaches of the industrial chain actively participate in the design, research and development, and production, presenting the effect of "government-enterprise-school" multi-party linkage.

　　Yu Minghua, a professor at the Mazu Cultural Research Institute of Putian University, said that to promote the development of Mazu culture, it is necessary to accelerate the development of key industries such as arts and crafts, food, and emerging industrial materials, build a modern industrial system with high-quality development, create a unique Mazu logo through merchandise products, and enhance the success of related products in the global market.

　　In recent years, Meizhou Island has been based on the concept of "culture +", implemented innovation-driven, highlighted new highlights and displayed new characteristics. Using the concept of "culture + tourism" and "culture + creativity", and taking Mazu culture as the research and development foundation, it fully integrates island tourism and Mazu culture. The positioning of merchandise products has changed from the original "flowering everywhere" to "moon, bright and sparse", focusing on the research and development of core products and elite products, and creating a "must-bring" to Meizhou. At the same time, relying on a multi-faceted publicity platform, it will fully display the cultural and creative products of Meizhou Island and Mazu Ping An Gift to enhance brand influence.

　　The relevant person in charge of the Meizhou Island Management Committee said that it will give full play to the spirit of Mazu "Lide, Do Good, Great Love" and Mazu’s humanistic charm deeply rooted in the hearts of the people, deeply study the essence of Mazu culture, excavate the unique customs and folk feelings of Meizhou, integrate the characteristics of marine culture, and upgrade the merchandise products to a new level.